Archive for 'Social Media' Category
How Businesses are using Social Media
With businesses hopping on the bandwagon, it’s no more a question of, “whether” but “when” a business should get serious about implementing a Social Media Strategy. Interestingly businesses use different Social Media Platforms to meet their own marketing objectives. So, what exactly are businesses doing with this new-found marketing tool and how exactly are they [...]
Facebook – Using it to your advantage in business
If you are already popular on Facebook your task in influencing & persuading people to become your fan is a lot easier than if you were to start out afresh. The simplest and most common form of communication on Facebook is through messages. Messages can be one-on-one or one-to-many. The most common form of Facebook [...]
How To Integrate Social Media into Search Marketing
Business owners often ask the question, can Social Media Marketing be used to improve search results for a business? The answer is yes. There are many ways that Social Media and Search Engine Marketing can be integrated to give a business greater visibility both for paid search and organic search. Integration with Paid Search Considering [...]
How Businesses Can Overcome Social Media Obstacles
Businesses who start out with Social Media Campaigns often complain that their efforts do not show results. It is true that Social Media Marketing may not always produce instant results that are expected by a generation of business owners who have grown up in the “instant gratification” culture of the modern society. On the other [...]
Social Media Marketing – Your new traffic tool
Are you in an atmosphere to drive traffic to your website and increasing conversions? Enter Social media without slaying your assets… This can drive an insane amount of traffic to your website. This phenomenon of Social Media Marketing has even overtaken SEO on many fronts such as its popularity. There are numerous ways to do [...]
RSS – Can it Be Used As A Social Media Tool?
The advent of Web 2, quickly introduced the concept of Social Marketing, which has changed the way businesses go about driving traffic to their websites and blogs. Linking a website to social media channels such a s LinkedIn, Facebook and Twitter helps marketers get their business categorized correctly by search engines. This results in targeted [...]
Marketmetweets – A tool that allows you to successfully market yourself through twitter
Marketmetweet is a complete customizable Twitter desktop management tool. What makes this tool stand out from the rest of current Twitter management tools is the allowance of unlimited personal branding. Where before when you tweeted a comment it would show where the tweet came from, now with Marketmetweet you can link it directly to an [...]
Can Social Networking Opportunities Spiral Business Growth? written by Logan Nathan
With the entire buzz surrounding the emergence of social networks such as FaceBook, MySpace and now Twitter, you may be wondering if there’s some way that you can harness the power of these tools to grow your business. Many businesses struggling with old school marketing techniques will be amazed to learn that Social Networking is [...]
Business Blog – How to build one and what to post
Before you begin setting up a blog on your business website, the question you need to ask yourself is what will get visitors to return to your website frequently to view your new posts. Certain blog building elements are crucial to the success of building a business blog. All these elements should be in place [...]
Twitter Secrets for Your Business – eBook written by Logan Nathan
If you’ve been hearing all the buzz about Twitter and how even Fortune 500 companies have embraced this social marketing phenomenon to leap-frog their marketing efforts, you may be feeling quite overwhelmed! Social marketing is taking the business world by storm. If you have spent even a little time building your business online you would [...]

An authority on using Social Media for Business, Logan Nathan has used the very strategies to build an impressive list of followers on a number of Social Media sites such as Twitter, Linkedin and FaceBook, most of which are targeted leads for his businesses.
With over 28 years of Information, Communication & Technology experience, Logan has been running his own company, trading as ICT Internet Presence (ICTIP) in Sydney since January 2004. ICTIP provides results-oriented IT and internet marketing solutions to help businesses achieve their primary business goals.
An Expert Author on the online article marketing website, “Ezine Articles”. Logan has written a number of articles on Internet/Social Media Marketing, Search Engine Optimisation (SEO) and Search Media Optimisation (SMO). ICTIP’s fast expanding client base is a testimony to Logan’s ability to deliver successful outcomes to clients and generating profits for his business.
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