An authority on using Social Media for Business, Logan Nathan has used the very strategies to build an impressive list of followers on a number of Social Media sites such as Twitter, Linkedin and FaceBook, most of which are targeted leads for his businesses.
With over 28 years of Information, Communication & Technology experience, Logan has been running his own company, trading as ICT Internet Presence (ICTIP) in Sydney since January 2004. ICTIP provides results-oriented IT and internet marketing solutions to help businesses achieve their primary business goals.
An Expert Author on the online article marketing website, “Ezine Articles”. Logan has written a number of articles on Internet/Social Media Marketing, Search Engine Optimisation (SEO) and Search Media Optimisation (SMO). ICTIP’s fast expanding client base is a testimony to Logan’s ability to deliver successful outcomes to clients and generating profits for his business.
You can follow Logan Nathan on 
Archive for 'Business Networking' Category
How Businesses are using Social Media
With businesses hopping on the bandwagon, it’s no more a question of, “whether” but “when” a business should get serious about implementing a Social Media Strategy. Interestingly businesses use different Social Media Platforms to meet their own marketing objectives. So, what exactly are businesses doing with this new-found marketing tool and how exactly are they [...]
Facebook – Using it to your advantage in business
If you are already popular on Facebook your task in influencing & persuading people to become your fan is a lot easier than if you were to start out afresh. The simplest and most common form of communication on Facebook is through messages. Messages can be one-on-one or one-to-many. The most common form of Facebook [...]
How To Integrate Social Media into Search Marketing
Business owners often ask the question, can Social Media Marketing be used to improve search results for a business? The answer is yes. There are many ways that Social Media and Search Engine Marketing can be integrated to give a business greater visibility both for paid search and organic search. Integration with Paid Search Considering [...]
How Businesses Can Overcome Social Media Obstacles
Businesses who start out with Social Media Campaigns often complain that their efforts do not show results. It is true that Social Media Marketing may not always produce instant results that are expected by a generation of business owners who have grown up in the “instant gratification” culture of the modern society. On the other [...]
RSS – Can it Be Used As A Social Media Tool?
The advent of Web 2, quickly introduced the concept of Social Marketing, which has changed the way businesses go about driving traffic to their websites and blogs. Linking a website to social media channels such a s LinkedIn, Facebook and Twitter helps marketers get their business categorized correctly by search engines. This results in targeted [...]
Can Social Networking Opportunities Spiral Business Growth? written by Logan Nathan
With the entire buzz surrounding the emergence of social networks such as FaceBook, MySpace and now Twitter, you may be wondering if there’s some way that you can harness the power of these tools to grow your business. Many businesses struggling with old school marketing techniques will be amazed to learn that Social Networking is [...]
Business Blog – How to build one and what to post
Before you begin setting up a blog on your business website, the question you need to ask yourself is what will get visitors to return to your website frequently to view your new posts. Certain blog building elements are crucial to the success of building a business blog. All these elements should be in place [...]
Twitter Secrets for Your Business – eBook written by Logan Nathan
If you’ve been hearing all the buzz about Twitter and how even Fortune 500 companies have embraced this social marketing phenomenon to leap-frog their marketing efforts, you may be feeling quite overwhelmed! Social marketing is taking the business world by storm. If you have spent even a little time building your business online you would [...]
Copywriting Tips for Creating Irresistible Offers on your Website
While many business owners get excited about their beautiful looking website, few pay attention to the content, which is what visitors to the website look at when they land on a website. The challenge for businesses is to get the website visitor interested in reading through to the end of the web page and taking [...]
Social Media Ethic – Why You Should Think Before You Type?
Source: Chris Tompkins, www.gochrisonline.com Human nature is a very complicated thing and many times our emotions can rule our actions. I’m sure everyone, at one time or another, has had an awful day and snapped at someone at the office, on the phone or even over the dinner table. Now, these instances happen in real [...]
