An authority on using Social Media for Business, Logan Nathan has used the very strategies to build an impressive list of followers on a number of Social Media sites such as Twitter, Linkedin and FaceBook, most of which are targeted leads for his businesses.
With over 28 years of Information, Communication & Technology experience, Logan has been running his own company, trading as ICT Internet Presence (ICTIP) in Sydney since January 2004. ICTIP provides results-oriented IT and internet marketing solutions to help businesses achieve their primary business goals.
An Expert Author on the online article marketing website, “Ezine Articles”. Logan has written a number of articles on Internet/Social Media Marketing, Search Engine Optimisation (SEO) and Search Media Optimisation (SMO). ICTIP’s fast expanding client base is a testimony to Logan’s ability to deliver successful outcomes to clients and generating profits for his business.
You can follow Logan Nathan on 
Archive for March, 2010
Flickr – Social Media For Business With The Power Of Images
They say a picture is worth is a thousand words. As a social media for business marketing strategy however, pictures could be worth a thousands of dollars. Are you using pictures effectively to promote your company or products effectively online? One of the most underutilized and least appreciated tactics is sharing a full suite of downloadable online photos. Sharing images of your key staff, company building, special events and the like can help people familiarize themselves with the company and build trust with your company.
In addition to the search engine optimisation benefits, online photos can help put your company in the news. Reporters and bloggers are always searching for high quality images to accompany their stories. Having interesting images can make all the difference for your company having media placement.
Branding your Social Media for Business account on Flickr
Getting started with sharing images online is as simple as creating a Flickr account. For this purpose, you will need a Yahoo ID account and of course some quality images. Flickr is free to join. Just like other social media Flickr is a way to share information about your company.
Using Social Media for Business – The Power Of LinkedIn written by Logan Nathan
With over 125,000,000 professionals from around the world representing 150 industries. LinkedIn is a trusted online networking platform for business professionals, and is often called the “Facebook” of business.
LinkedIn offers an excellent opportunity for business professionals to initiate contacts that can lead to fruitful business relationships. Professionals like accountants, lawyers and engineers are increasingly focusing on LinkedIn as a key element of their social media marketing arsenal.
So, what exactly do professionals need to do to harness the power of LinkedIn to form business networks and promote their business online?
A customer focused profile
While it is tempting to create a profile on LinkedIn that resembles a CV, it is important to resist the temptation and instead focus on creating a profile that will have an impact on readers, instead of getting them bored. The profile should read more like and introduction being made at a networking meeting, than a response to a job ad. It is important to set yourself apart and indicate what problems you can solve for other businesses.
Social Media Ethic – Why You Should Think Before You Type?
Source: Chris Tompkins, www.gochrisonline.com
Human nature is a very complicated thing and many times our emotions can rule our actions. I’m sure everyone, at one time or another, has had an awful day and snapped at someone at the office, on the phone or even over the dinner table.
Now, these instances happen in real time, where the interaction is not documented (unless there is a hidden camera at the water cooler). So if you make a mistake, you can apologize and smooth out the situation. Many times you can even improve on a poor first impression.
But when it comes to online interactions, it isn’t as simple. Your words last forever and can be seen by millions.
